BACARDI European Advertising Campaign
Art Direction and Design. Developed and supervised the entire project from the initial creative concept to the final product together with the agency creative team. Developed key visuals with photographer Ellen von Unwerth for the European market advertising campaign for Bacardi as an Art Director on the project. Provided creative leadership and supervision for the photoshoot. Developed the update and rendering of the logo for Bacardi. Designed and oversaw the layout of the advertising materials and its production.